For your WordPress blog, do you wish to conduct keyword research?
Finding superior content ideas with the use of keyword research enables you to increase traffic and produce user-friendly, highly engaging content.
We’ll demonstrate how to conduct keyword research for your WordPress website in this article.
Finding keywords for your WordPress blog: How to do it
Why Do You Need to Conduct Keyword Research?
Search engine optimization (SEO) professionals and content authors both employ the practice of keyword research. It assists you in learning the keywords people use to find material similar to yours.
You may use these keywords to improve the SEO of your blog posts once you understand the search terms that people are using. This may increase the amount of visitors you receive from search engines like Google.
Some website owners make the mistake of assuming they already know what people are looking for on the internet. However, there are effective technologies that may support you in making judgments based on accurate data, so you don’t need to hazard a guess.
Incorporate keyword research into your WordPress SEO plan to:
Find the keywords and phrases that people in your target demographic are actually using to search.
Increase the amount of search engine traffic you receive
Find ideas for material that has a good search volume and is simple to rank for.
Discover what your rivals are doing, then outperform them!
In light of this, let’s examine the process of conducting keyword research for your WordPress blog.
The top keyword research tools that we personally utilize for our own projects have been hand-selected and listed in this post. We’ll go through each tool and how it may make keyword research look easy for you.
first Semrush (Recommended)
Website for Semrush
One of the top SEO tools available is Semrush. It is a full SEO suite with tools that may assist you with keyword research, in-depth competition analysis, paid advertising research, and organic research.
Just visit the Semrush website to begin going. In the “Enter domain, keyword or URL” field, type a keyword next.
Enter a keyword into the search bar for Semrush
You can use any word or phrase associated with your company if you don’t already have certain keywords in mind. For instance, the phrase “headphones” might be a good place to start if you manage an eCommerce site that sells headphones.
Semrush will present a wealth of information on the keyword you just typed when you click the “Start now” button.
Using Semrush Keyword Magic
This includes the cost per click (CPC) for sponsored advertising, the quantity of searches, and the number of results.
You can get a list of related terms by moving the cursor down a little bit. Search terms that are connected to the keyword you entered on the Semrush homepage are known as related keywords.
Related search terms from the Semrush platform
Some websites repeatedly include the same term into their material in an effort to rank for that phrase, which is unethical. Your text becomes more challenging to read as a result.
In fact, if Google suspects you’re utilizing these strategies, they may potentially impose a penalty on your page. Your position in the search engine results may suffer as a result.
You can convince search engines that you are writing about your chosen subject in-depthly by include a lot of related keywords in your text. It makes sense to incorporate relevant keywords into your content wherever you can for this reason.
Click the “View all…” button to display the complete list of related terms.
How to use the Semrush tool to view all keywords
Continue to the SERP Analysis section by scrolling down. Search engine results page is referred to as SERP. After a user searches for a word or phrase, the search engines show this page.
The top search results for the keyword you initially typed are shown in the SERP Analysis section.
These websites are your top rivals if you wish to rank for this keyword.
Semrush’s SERP analyzing tool
Simply click on a result’s URL to view a comprehensive Organic Report for that particular result.
You can better understand why this page ranks so strongly for this specific term by examining this report.
Using the Semrush tool, we can see organic research
Semrush has a Keyword Magic Tool if you want to find out more about similar keywords. This allows you quick access to data on a larger selection of relevant keywords.
Click on Keyword Magic Tool in the Semrush sidebar to view this tool in action.
Tool Keyword Magic from Semrush
You can select the add (+) icon next to a keyword when you see it is promising. The keyword analyzer on Semrush will now include this word or phrase, allowing you to discover even more information about it.
The next step is to examine competition for those words or phrases once you have identified the best keywords with the highest search volume. If there is a lot of competition for a keyword with a high search volume, it may be difficult for you to get any of that traffic.
Click on the links that are currently ranking for your chosen term to receive a thorough analysis. Additionally, you can view the backlinks for that URL, other keywords for which that page ranks, and an estimation of the volume of search traffic that link receives.
Semrush is, all things considered, the best keyword research tool available. It not only provides you with keyword suggestions, but it also aides in your quest to learn how to rank for those keywords.
Better yet, Semrush and All in One SEO (AIOSEO) have integrated to make it easier for you to identify and research relevant keywords right from your WordPress dashboard.
With all the tools you need to increase traffic from search engines without modifying code or paying a developer, AIOSEO is the best SEO plugin for WordPress. See our article on how to appropriately set up AIOSEO for WordPress for more information.
To access AIOSEO’s Focus Keyphrase area while building a page or post in WordPress, simply scroll down the page. The keyword you want to use in this content’s targeting can then be entered.
